reflexblue's Christmas Night Out

Our Christmas night out was in two parts this year, with the boys off to Liverpool and the girls opting for dinner at Firebird and a few drinks elsewhere. Diving straight into the Christmas spirit, we donned some festive head wear and partied the night away in the Avalon with Rod Stewart (well, kind of!). 

We were later joined by the rest of the team who provided some light entertainment in the form of "Brian Masks", carrot cake with sour fruit pastels on top and some random music choices!

The majority of the pictures taken in Liverpool weren't suitable for the blog but here's one of Creative Director Brian Wishart enjoying his Tennents on the train. 

If you think this photo looks a bit weird then you'd be right. It's not actually Brian at all as he wasn't able to go. To make sure he didn't miss out on any of the fun, the boys made a mask of his face and took him all the way to Liverpool. 

http://www.reflexblue.co.uk/

reflexblue on Hampden Turf

While working on content for Hampden Park Ltd's new website, reflexblue Director - Brian Nicolson - was delighted when he was allowed to grace the famous Hampden turf. There was good reason for this visit however, as we were shooting an interactive 360° view from the centre circle which will give a unique perspective to visitors of the new website.

http://www.reflexblue.co.uk/

reflexblue Proud Partners with Aurasma

It doesn’t seem that long ago we were wowed by QR codes and the possibilities they held for interactive advertising. By allowing customers to learn more about a brand by simply scanning these codes, businesses began to link their websites, promotions and new products to their prints ads.

Just as people were beginning to get their heads around this concept, QR codes - according to Gabriel Beltrone at Adweek - “are being threatened with obsolescence by a gang of ambitious new startups” and Aurasma is the ringleader.

While the buzz about augmented reality has been building for a while, Aurasma is the first app that’s really done the job properly. Described as a visual browser that integrates the physical and virtual world, Aurasma is capable of delivering a 3D brand experience which has been likened to elements typical of Sci-fi films (and the newspapers in Harry Potter!).

We’re more than a little chuffed about being the first design agency in Scotland to feature this ground-breaking technology in one of our latest campaigns. The Aurasma “A” symbol was first rolled out on a Taylor Wimpey advert that featured in the ESPC and we’re looking forward to gauging consumer interaction. In the mean time, you could always scan our logo below and see what happens.

The Aurasma app is free to download and runs on iPhone 4, iPad 2 and more powerful Android devices. Once you’ve got the app, just hover your phone or iPad over any advert/poster/business card that has the Aurasma symbol and the technology will do the rest. To find out more about Aurasma, contact Ricki Neill at reflexblue on 0141 2222 111 or email rickin@reflexblue.co.uk

http://www.reflexblue.co.uk/

"Be Ready For Winter" with the NHS and reflexblue

Having worked closely with the NHS 24 for a few years now, we were delighted when they asked us to be involved with their “Be Ready for Winter” campaign. We designed and produced some really effective props for the launch which helped deliver some fantastic shots for the campaign. The slopes at Xscape in Braehead were used to provide a fantastic backdrop for the shoot.

It was a very successful shoot all round and it gained great coverage for the campaign. You can watch the video here.

http://www.reflexblue.co.uk/